Babylist

company

About

Babylist is the leading marketplace and commerce destination for baby

Details

Last Funding Type
Seed
Last Funding Money Raised
$650K
Industries
Baby,E-Commerce,Internet,Marketplace,Parenting
Founded date
Feb 5, 2011
Number Of Employee
101 - 250
Operating Status
Active
Legal Name
Baby List, Inc.

Babylist is the leading vertical marketplace and commerce destination for baby, driving purchase decisions for more than 8 million people each year. Utilizing robust proprietary data, patented technology, and unbiased editorial guidance, Babylist recommends expert-tested products to those starting their parenting journey so loved ones can offer their support. Babylist registries connect new parents and their community of family and friends who help plan, prepare, and shop for a child's arrival. Babylist is the generational brand in baby, leading the $67 billion baby products market as the trusted go-to solution for growing families. To learn about Babylist’s registry options, editorial content, and more, visit www.babylist.com.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
4
$40.65M
Babylist has raised a total of $40.65M in funding over 2 rounds. Their latest funding was raised on Nov 4, 2021 from a Series C round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Nov 4, 2021 Series C $40M 5 Norwest Venture Partners Detail
Feb 15, 2018 Series Unknown 1 Detail
Jun 25, 2013 Seed $650K 5 Detail
Jul 31, 2012 Seed 1 Detail

Investments

Number of Investments
Number of Lead Investments
8
0
Babylist has made 8 investments. Their most recent investment was on Jun 23, 2021, when Tiny Organics raised $11M.
Date Company Name
Round Money Raised Industry Lead Investor
Jun 23, 2021 Tiny Organics
Series A $11M Baby
Feb 2, 2021 Expectful
Seed $3M Health Care
Jun 29, 2017 Pray.com
Seed $2M Communities
Aug 17, 2015 Away
Seed $2.50M Consumer
Mar 24, 2015 Cotopaxi
Series A $6.50M Consumer Goods

Investors

Number of Lead Investors
Number of Investors
1
9
Babylist is funded by 9 investors. Norwest Venture Partners and 500 Global are the most recent investors.
Investor Name Lead Investor Funding Round
Norwest Venture Partners Yes Series C
500 Global Series C
Halogen Ventures Series C
Marcy Venture Partners Series C
Next Play Capital Series C
AltaIR Capital Seed
Chris Messina Seed
Mike Greenfield Seed
Okapi Venture Capital Seed

Employee Profiles

Number of Employee Profiles
12
Babylist has 12 current employee profiles, including Executive Natalie Gordon
Executive
Board member
Executive
Executive
Executive

Exits

Babylist has had 1 exits. Babylist most notable exits include Expectful

Date Company Name Exit Type Industry
Jan 23, 2023 Expectful M&A Health Care Detail