Lucid provides direct human data to industries including market research, advertising technology, and business consultancy.
Lucid is an audience platform for sourcing and understanding human answers, real deterministic data about human behavior at scale. It develops Fulcrum, a global marketplace for market research sample, and introduced programmatic buying and selling to the market research industry. It also created Federated Sample, a full-service sample provider that, using our proprietary technology, empowers clients to do market research. Its AdTech business unit is called Proof and delivers real-time digital media measurement audience and effectiveness.It was founded in 2010 and is headquartered in New Orleans, Louisiana.
Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
---|---|---|---|---|---|---|
Jan 1, 2018 | Series Unknown | — | 2 | — | — | Detail |
Apr 10, 2017 | Series B | $60M | 1 | North Bridge Venture Partners & Growth Equity | — | Detail |
Apr 15, 2015 | Series Unknown | $1.02M | — | — | — | Detail |
Feb 19, 2015 | Series Unknown | $399.45K | — | — | — | Detail |
Nov 8, 2011 | Series A | $2.80M | 3 | Sopris Capital Associates | — | Detail |
Investor Name | Lead Investor | Funding Round |
---|---|---|
North Bridge Venture Partners & Growth Equity | Yes | Series B |
Sopris Capital Associates | Yes | Series A |
Revolution | — | Series Unknown |
Revolution’s Rise of the Rest Seed Fund | — | Series Unknown |
HarbourVest Partners | — | Series A |
Voodoo Ventures | — | Series A |