POPSUGAR

company

About

PopSugar is an online network of websites that offers updates, trends, and tips in entertainment, fashion, parenting, fitness, and shopping.

  • 251 - 500

Details

Last Funding Type
Series A
Last Funding Money Raised
$5M
Industries
Content,Digital Media,Lifestyle,Publishing
Founded date
Apr 1, 2006
Number Of Employee
251 - 500
Operating Status
Active

POPSUGAR is a global women’s lifestyle brand that offers updates, trends, and tips in entertainment, fashion, parenting, fitness, and shopping categories. It also offers original video content series, live event coverage, shopping experiences, and one-on-one celebrity and expert interviews targeting women aged 18 to 40.

POPSUGAR enables brands to reach their consumers by creating branded content, custom solutions, and content in various formats, including display, video, mobile, and offline experiences.

POPSUGAR was launched by Andy Moss, Jason Rhee, Arthur Cinader, Krista Moatz, Lisa Sugar, and Brian Sugar in April 2006 and is based in San Francisco, California. It is funded by [Sequoia Capital](https://www.crunchbase.com/organization/sequoia-capital) and [Institutional Venture Partners](https://www.crunchbase.com/organization/institutional-venture-partners), and has offices in Chicago, London, Los Angeles, New York, and San Francisco.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
4
$46M
POPSUGAR has raised a total of $46M in funding over 2 rounds. Their latest funding was raised on Apr 12, 2011 from a Series Unknown round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Apr 12, 2011 Series Unknown $15M 1 Detail
Jun 1, 2009 Series C $16M 1 Sequoia Capital Detail
Jun 1, 2007 Series B $10M 1 Detail
Oct 1, 2006 Series A $5M 1 Sequoia Capital Detail

Investors

Number of Lead Investors
Number of Investors
2
1
POPSUGAR is funded by 1 investors. Sequoia Capital are the most recent investors.
Investor Name Lead Investor Funding Round
Sequoia Capital Series Unknown