Details

Last Funding Type

Seed

Last Funding Money Raised

$28K

Industries

Advertising,Marketing,Mobile,SaaS

Founded date

Jan 1, 2012

Number Of Employee

11 - 50

Operating Status

Active

Purple is a mobile marketing and engagement company that offers a suite of SaaS-based solution enabling users to create, distribute, maintain, track, and analyze their marketing content across devices and platforms without IT support.


The company’s product portfolio includes SmartEngage, a SaaS platform with cloud-based development and analytics tools; SmartPages, a cross-platform alternative to native mobile apps; Cards by Purple, a free Android consumer app that hosts SmartPages; and CardHub, a platform that provides an online market place where business and developers can publish their SmartPages apps and iOS Passbook passes, and make them available to smartphone users who use Passbook (iOS) and Cards by Purple.