T4 Media, based in London, is a 'buy and build' platform in the outdoor advertising sector, selling advertising space and products.
London-based T4 Media is a buy and build platform in the outdoor advertising sector. T4 sells advertising space on ticket barriers in railway stations and car park barriers throughout the UK and Ireland. In November 2009, T4 acquired Alvern Media which owns the rights to advertise on petrol pump nozzles.The T4 advertising media are all unavoidable as the consumer has to physically interact with the equipment achieving guaranteed impact. Viewing is also completely accountable as the number of viewers is independently verifiable by the equipment operators.The advertising is attractive both to national brands seeking to raise their profile and local advertisers which can book advertising space directly with T4.
Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
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Jul 11, 2007 | Series Unknown | — | 1 | — | — | Detail |
Investor Name | Lead Investor | Funding Round |
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Octopus Ventures | — | Series Unknown |