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AdTheorent
company
About
AdTheorent’s is a machine learning technology powers predictive targeting, predictive creative, and self-learning insights.
- 101 - 250
Highlights
Details
- Last Funding Type
- Series A
- Last Funding Money Raised
- $4M
- Industries
- Ad Network,Advertising,Artificial Intelligence,Machine Learning,SaaS
- Founded date
- Jan 1, 2011
- Number Of Employee
- 101 - 250
- Operating Status
- Active
AdTheorent is a provider of predictive digital advertising technology and solutions for brands and agencies. The Company leverages Big Data and its proprietary machine learning technology, as well as cross-environment mapping to predictively connect advertisers with their optimal audiences, at scale. Barometric®, AdTheorent’s cross-channel attribution SaaS solution, maps disparate user IDs across numerous devices and environments to a single user, allowing brands to accurately track user engagement and path to purchase.
Funding Rounds
Number of Funding Rounds
Total Funding Amount
1
$4M
AdTheorent has raised a total of
$4M
in funding over 2 rounds. Their latest funding was raised on
Sep 11, 2013 from a Series A round.
| Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
|---|---|---|---|---|---|---|
| Sep 11, 2013 | Series A | $4M | 2 | — | — | Detail |
Investors
Number of Lead Investors
Number of Investors
—
2
AdTheorent is funded by 2 investors.
Mogility Capital
and OmniCapital Group
are the most recent investors.
| Investor Name | Lead Investor | Funding Round |
|---|---|---|
Mogility Capital
|
— | Series A |
OmniCapital Group
|
— | Series A |
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