Details

Last Funding Type

Series C

Last Funding Money Raised

$12M

Industries

Advertising,Broadcasting,Internet,Internet Radio,Music,Navigation,Technical Support,Video Streaming

Founded date

Jan 3, 2000

Number Of Employee

1001 - 5000

Operating Status

Active

Stock Symbol

nyse:P

Legal Name

Pandora Media, Inc.

Also Known As

Savage Beast Technologies

Pandora is the world’s most powerful music discovery platform, offering a personalized experience for each of our listeners wherever and whenever they want to listen to music—whether through mobile devices, car speakers or connected devices in the home. Unlike traditional radio that broadcasts the same content at the same time to all of its listeners, we enable our listeners to create personalized stations and playlists, as well as search and play songs and albums on-demand. The Music Genome Project, our content programming algorithms and data collected from our listeners power our ability to predict listener music preferences, play music content suited to the tastes of each individual listener and introduce listeners to the music we think they will love. Founded by musicians, Pandora also empowers artists with valuable data and tools to help grow their audience and connect with their fans.

Pandora is available as an ad-supported radio service, a radio subscription service called Pandora Plus and an on-demand subscription service called Pandora Premium. The majority of our listener hours occur on mobile devices, with the majority of our revenue generated from advertising on our ad-supported radio service on these devices. With billions of data points that help us understand our users' preferences, we offer both local and national advertisers the opportunity to deliver targeted messages to our listeners using a combination of audio, display and video advertisements. We also generate increasing revenue from our subscription offerings.

Pandora has acquired 5 organizations. Their most recent acquisition was KXMZ on Jun 11, 2013. They acquired KXMZ for 0.

Date Company Name	Industry	Acquisition Type	Price
Jun 11, 2013 KXMZ	Music	—	—	Detail
May 19, 2015 Next Big Sound	Analytics	acquisition	—	Detail
Oct 6, 2015 Ticketfly	Information Technology	acquisition	$ 450M	Detail
Nov 16, 2015 Rdio	Digital Entertainment	acquisition	$ 75M	Detail
Mar 22, 2018 AdsWizz	Ad Server	acquisition	$ 145M	Detail