Details

Last Funding Type

Funding Round

Industries

Beauty,Brand Marketing,Cosmetics,Internet,Online Portals,Retail

Founded date

Jan 1, 2012

Number Of Employee

251 - 500

Operating Status

Active

Legal Name

Vellvette Lifestyle Private Limited

Also Known As

Vellvette Lifestyle,Vellvette

SUGAR Cosmetics is a cruelty-free makeup brand that offers a wide range of premium makeup products. It is a cult favorite amongst millennials and is one of the fastest-growing premium beauty brands in India. With its clutter-breaking persona, signature low-poly packaging, and chart-topping products, SUGAR is the makeup of choice for bold, independent women who refuse to be stereotyped into roles.

SUGAR was crafted and manufactured in state-of-the-art facilities across Germany, Italy, India, the USA, and Korea, the brand ships its bestselling products in Lips, Eyes, Face, Nails, and Skin categories across the world. With a cruelty-free range that is high on style and higher on performance, the brand is obsessed with crafting products that are a perfect match for every Indian skin tone across seasons and around the calendar. Backed by the trust of marquee investors and the love of millions of makeup enthusiasts, SUGAR Cosmetics is rapidly scaling its physical presence with 10,000+ retail outlets as of 2020 across 130+ cities and a mission of reaching the doorstep of every makeup user in the country.

SUGAR Cosmetics has acquired 1 organizations. Their most recent acquisition was ENN Beauty on Jan 13, 2022. They acquired ENN Beauty for 0.

Date Company Name	Industry	Acquisition Type	Price
Jan 13, 2022 ENN Beauty	Beauty	acquisition	—	Detail