Overview

Gender

male

David Schey, Zeta’s Senior VP of Customer Experience, has over 18 years of experience consulting Fortune 1,000 companies on optimizing marketing and CRM programs, within both digital and offline channels. Most recently, David served as Vice President/Group Director of Strategy and Analytics at DigitasLBi, where he led the S&A CRM practice. He has held leadership positions at Digitas, Merkle and Epsilon. Throughout his career, David has worked with a variety of national and global brands including PepsiCo, Pfizer, Unilever, Kraft, Tesco, Samsung, Comcast, The Limited, Urban Outfitters, T.J.Maxx, Toys “R” Us and Bed Bath & Beyond, to plan, measure and optimize CRM campaigns. He holds a B.S. in Marketing from the University of Maryland at College Park, and an M.B.A. in Marketing from Rutgers University. ​