Overview

Gender

male

Éric Lauzon holds the position of Manager In-Flight Entertainment at Air Canada, since September 2011. As part the Air Canada’s Marketing & Product Design team, Éric is responsible for the development, the implementation and the management of passenger-compelling IFE content, processes and strategies. Employed by Air Canada for more than 18 years, Éric started as a Sales & Customer Service agent.

After he graduated with his Master ès Science degree in International Marketing, he joined the Marketing Communications department in 2000 where he started as a Tourism Marketing coordinator and ended as the Manager – Marketing Communications - Loyalty, responsible for the development and execution of advertising, direct response and loyalty marketing campaigns targeting Air Canada's best customers.

Now in charge of their in-flight entertainment experience, he always strives to ensure it is the best one possible.He serves on the Awards, Marketing & Communications and MultiMedia Market Committees.