Jon Kamaluddin was international director at online retailer ASOS from 2009 to 2013 after having spent five years as CFO. In his role as international director, Kamaluddin led ASOS global expansion, including the U.S., Russia, China, Germany, and Australia, which helped ASOS grow its overseas sales to almost 60 percent of its overall sales. He also served as a member of ASOS Board of Directors.