Jon Schulz joined Specific Media in 2008 as Senior Vice President of Global Category Development, growing revenue in the global automotive category by more than 40 percent in his first year. In his current role as Executive Vice President, Jon leads the Specific Media’s growth efforts across all major advertising categories. He also contributes to overall company operations, strategy and product development globally.Before joining Specific Media, Jon spent 12 years with Ford Motor Company, where he pioneered the company’s industry-leading Digital Marketing Team. As the head of Digital and Direct Marketing for the Ford, Lincoln and Mercury brands, Jon oversaw the company’s online advertising, emerging media, dealer digital integration, brand websites and direct marketing.Previously, Jon worked in a number of capacities for Ford, including brand management, marketing communications, field sales and operations, regional marketing, website development, direct marketing, incentives planning and dealer relations. Prior to Ford, Jon spent three years in the pharmaceutical sales and marketing division at Eli Lilly and Company.Jon has an MBA in Marketing from Indiana University and a BS in Management Information Systems, graduating summa cum laude from Central Michigan University.