Shan-Lyn Ma is Co-founder and CEO of Zola, the wedding company reinventing the wedding planning and registry experience by combining compassionate customer service with modern tools and technology. Zola launched in 2013 and quickly became the fastest growing wedding company in the country. Today, Zola carries over 500 brands—from registry staples to up-and-coming designers—and over half a million couples have used the platform. The company’s suite of tools includes: the premier all-in-one wedding registry, free wedding websites, a guest-list manager, customizable checklist and beautiful save the dates and wedding invitations. Before starting her company, Shan was Chief Product Officer of Chloe + Isabel. Prior to that, Shan was Gilt Groupe’s first Product Lead where she led key new business launches, including their successful foray into mobile. Additionally, she was Creator and General Manager of Gilt Taste, the brand’s food and wine division. Before her time at Gilt, Shan held product and marketing roles at Yahoo!. She holds a degree in BCommerce with First Class Honours from the University of New South Wales in Sydney, Australia, and an MBA from Stanford University.